Last updated: August 28. 2014 9:54AM - 343 Views
By - jbreger@civitasmedia.com

Main Street stores invite customers to come meet “Elvis” this week as they celebrate Elvis week.
Main Street stores invite customers to come meet “Elvis” this week as they celebrate Elvis week.
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The Durant Main Street Program is raising awareness and donations for Alzheimer’s Disease with help from the king of rock and roll.

Durant Main Street and the Sterling House have partnered to bring “Elvis” to Durant this week.

A cardboard version of The King will be traveling throughout the Main Street stores this week encouraging citizens to shop locally and make donations for Alzheimer’s research at the Durant Main Street office.

Citizens can stop by any three Main Street stores to pick up an Elvis punch card and have it punched. An extra punch is awarded if Elvis is in the store at the time.

These cards enter the cardholder in a raffle for an Elvis Package Giveaway at the end of the week.

The week will end with an Elvis concert in Market Square at 7 p.m. Saturday, Aug. 30. The concert is free and will also feature Elvis-themed refreshments, sunglasses, and leis.

The week’s events serve to remind people not only to shop locally but also to donate to Alzheimer’s Disease research and raise awareness for the disease.

Named after Dr. Alois Alzheimer, Alzheimer’s Disease is the most common type of dementia. It causes problems with memory, thinking and behavior.

Symptoms are most commonly seen in people over the age of 65. According to the National Institute on Aging, experts suggest that as many as 5.1 million Americans may have Alzheimer’s disease, though estimates vary.

There is currently no cure for the disease but treatment are available to manage the effects. For more information about how you can help or information about Main Street activities, contact Durant Main Street at (580) 924-1550.

- Jessica Breger can be reached at (580) 634-2162 or on Twitter @jbreger_news

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