Caroling and sleigh bells could be heard through the warm wind and sunshine in downtown Durant on Saturday, as the community officially kicked off the holiday season.
Durant’s new Main Street Program Director Cecily Whitson, who officially starts work on Monday, came out to the event at Market Square to get a jump start on the downtown Durant culture. Main Street and the Chamber of Commerce hosted the event.
“It’s been great, and I’m impressed with all the talent,” Whitson said. “And Santa is awesome, the kids have enjoyed getting pictures with him. Everyone has had a good time.”
Along with Santa and a cocoa stand, a full day of entertainment was held on the Market Square stage. Singers included choirs from Durant Intermediate and High schools, the DHS Sparklers, Chorvettes Stage Works, a community choir led by First Baptist Church and local band Grandpa’s Neighbors.
Saturday was also a good chance for holiday shoppers to take advantage of special offers from downtown merchants. Many of those offers will be available throughout the season.
On Tuesday, Durant will hold its annual downtown Christmas parade. Children and adults could be seen over the weekend working on a massive green float at First Baptist Church.
Whitson said she plans to reach out to downtown merchants through the Main Street program to promote the growth of Durant and all of Texoma.
“We’re throwing around some ideas to see what we like best,” she said. “We’re going to come together with Texoma as a whole.”